The Audit
Find out where AI fits in your business, and who should run it.
A fixed-price audit for project-based service businesses. You get a clear plan, ranked opportunities, a look at how you and your managers keep goals, projects, and tasks organized, and a written description of the person who should run your AI. No hype, no black box.
This is for you if
- You own or run a project-based service business, such as construction, landscaping, rental, or moving.
- You want to use AI but are not sure where to start, or you tried it and it stalled.
- You or your managers are juggling goals, projects, and tasks across too many places.
- You are willing to name or hire someone to run it.
This is not for you if
- You want a hands-off black box.
- You are looking for a quick fix or a generic AI strategy deck.
- You will not assign anyone to run the system.
Free option
Start with a free one-on-one session
You and Benjamin, one hour, by video call. He helps you understand how AI can be used in your company, using what you tell him about how your work actually runs.
You see how the eight steps of a project business work, where AI takes work off a team, and what a person still has to decide. The flow of the hour is below, so you know what you are signing up for.
- One hour, one on one with Benjamin, by video call.
- Free. No sales pitch in the session.
- A short written recap is emailed to you afterward.
- Use it to judge whether a paid audit is worth it for you.
Ready to get started now? Check out our paid options.
What we will cover
The hour, step by step
No mystery. Here is the order, and the time is spent on your company.
About 10 minutes
Where your company is today
- How a job moves through your company, from first call to follow-up.
- Where your people lose the most time, and what you already use.
About 20 minutes
Where AI could help
Every job follows the same path. For each step, you see what AI can take off your team and what a person still decides.
- Initial meeting
- Spec out the work
- Quote or proposal
- Sell it
- Line up the resources
- Deliver and complete work
- Quality assurance
- Follow-up
About 20 minutes
Pick your first move
- How to pick the first thing worth trying, so it is small enough to measure.
- How a manager can keep goals, projects, tasks, and open questions in one place instead of in their head.
- Where it still gets things wrong, and why a person has to review the important parts.
About 10 minutes
Next steps
- Who in your company should run it, and whether that is a new hire or someone you already have.
- What a paid audit adds beyond this session.
Afterward
A short written recap
Bring a real job, a real bottleneck, or a tool you are wondering about. The questions are yours to steer, and you get a short written recap by email after the call.
You leave knowing which of the eight steps costs your business the most time, what is safe to hand to AI and what to keep, and what the person running it does all day.
Pick your date
Choose a date for your free one-on-one session
Pick a time, then tell us your company and what you most want to talk about. You get a calendar invite by email.
Trouble with the calendar? Open the booking page, or send a message through the contact page. We use your details only to reply to you and never sell them.
Or go deeper
Three paid ways to start
Packages differ by how many meetings and how deep the strategy and options work goes. Pick the one that matches how much help you need.
About 1 week
Find It
$2,500
See where AI fits in your business and what to do first.
- 2 meetings: kickoff (90 minutes) and readout (60 minutes)
- Tool and workflow inventory
- Top 5 AI opportunities, ranked by impact and effort
- A look at how goals, projects, and tasks are tracked at the owner and manager level today
- Operator role description (job description and skills)
- Short written plan
About 3 to 4 weeks
Plan It
$4,500
A full plan with options, costs, and a 90-day roadmap.
- 4 meetings, including 2 to 3 short interviews with the staff who do the work
- Workflow maps for your top 3 opportunities
- Options for each: do nothing, buy a tool, or build with agents, with rough cost and payoff
- Full operator blueprint: job description, skills, pay range, interview guide
- A simple weekly routine for managers to track goals, projects, and tasks, built on the tools you already use
- 90-day roadmap
- One 30-day follow-up call
About 4 to 6 weeks
Staff It
$7,500
Everything in Plan It, plus help finding the people who will run it.
- 6 to 8 meetings across departments
- Everything in Plan It, plus a full-company workflow review
- Tool and vendor recommendations
- Help screening operator candidates (two interviews)
- Role descriptions for both the business operator and the technical operator
- Optional scoped, fixed-price quote for an install
- 60-day follow-up
- The meeting count is written into your agreement. Extra meetings are billable.
- Prices are fixed. We change scope, not price.
How it works
From first message to written plan
- 1
Submit the form below.
Benjamin replies within one business day.
- 2
A short intro call.
To confirm the audit fits your business. If it does not, he will say so.
- 3
Choose a package and sign the agreement.
Scope, meeting count, and confidentiality are all written down.
- 4
Kickoff, interviews, and analysis.
You get time with the people who do the work, and Benjamin does the analysis.
- 5
The readout.
You get the written plan and the operator role description.
- 6
Decide what is next.
Carry out the plan yourself, or apply for an install.
After the audit
If you want it installed
Companies with a project of at least $25,000 can apply for an install. Benjamin builds and installs the system himself, hands it to your operators, and supports it for six months.
An install usually takes four to eight weeks, and longer for larger companies. It is a separate project from the audit, with its own written scope and timeline. Pricing is custom, based on the size of your operation and what you want done. Monthly payment options are available.
Your audit fee is credited toward the install. Installs are by application. Benjamin takes one install at a time so each one gets his full attention, which means there can be a wait. Reserve your spot by requesting an audit below.
Who you will work with
Benjamin Johnstone
Benjamin started on the warehouse floor of his family's event rental company and worked his way up to general manager, running daily operations for a team of more than 35. He then launched Jonroc in 2011 and has spent the years since building websites and marketing systems for businesses in construction, events, and professional services.
You deal with him directly, from the first call to the readout. That is also why he takes one install at a time, and why it is worth reserving your spot early.
Request an audit
Tell us about your business
Five short fields. Benjamin replies within one business day to set up a short intro call.
Audit FAQ
What most people ask before requesting an audit.
Do I need to buy an install after the audit?
No. Most clients take the plan and carry it out themselves. If you do want an install, your audit fee is credited toward it.
Is the audit only about the work crews do?
No. It also looks at how you and your managers keep track of goals, projects, and tasks, and how AI can help you stay organized and focused on what matters. For many companies, that is where the biggest time savings are.
Who needs to be in the meetings?
The owner or decision maker, plus the people who do the work you want to improve.
What do you need from us?
A list of the tools you use, a few sample documents such as a quote and a job file, and time for short interviews.
Do you work with my type of business?
If you run projects that follow the eight steps, probably. Tell us about your business in the form and Benjamin will say honestly whether it fits.
What happens to our data?
Confidentiality terms are part of the audit agreement, which you review and sign before kickoff.
How is the audit fee credited toward an install?
If you sign an install after your audit, the audit fee comes off the install price. The exact credit window is written into your audit agreement.